Avanti


The Delle Venezie region in north-eastern Italy is probably the best place in the world to grow Pinot Grigio grapes and turn them into what is arguably the world’s most refreshing white wine. The beautiful, hilly region is bordered by the Alps to the North, and the Adriatic sea to the southeast. Here, cool breezes sweep down from mountains to the water and provide a constant contrast to the hot sun. This keeps the vineyards very cool at night and nurtures Pinot Grigio’s naturally playful acidity and lively aromatics. The Botter family has been producing wines like Avanti in Fossalta di Piave, north of Venice, since 1928. Over the generations the company has grown significantly but with purpose, and it remains family owned and operated with a focus on exports. Today the three Botter siblings – Allesandro, Annalisa, and Luca – manage the company together, and their style is hands on. Avanti is a joint project between the family and the Marchetti company. The Pinot Grigio and Pinot Noir are both produced in a dry, traditional Italian style, which emphasizes freshness and varietal character. The goal is to provide US consumers with an authentic Italian wine experience at a reasonable price. In Italian, Avanti means to go, move forward, and ahead. The background on the labels feature vintage Italian postage stamps to invoke the transporting experience we hope these wines will arouse.

Sell Sheets
Pinot Grigio
Pinot Noir

Shelf Talkers
Pinot Grigio
Pinot Noir